WiMax, the innovative mobile broadband service we've been hearing about for years, is apparently coming soon in mass quantities, according to an article in USAToday.
The article appears with one photo and two sidebars online, with the usual links to related stories in the "jump" in the middle of the text. Also, the in-text links to the stock prices of each company mentioned were kind of cool and might be useful to a reader who just clicked on the story because they own stock in Sprint, for example.
The first sidebar contains a complete mini-story about WiMax's debut in Baltimore. Although the main article is already quite long on its own, the separate shorter article adds a different, relevant perspective. I would almost rather just read the sidebar article though since the main article is so long and the sidebar shows quickly how it's working in a real city.
I really like the second sidebar, which gives in layman's terms how the technology works. The text in each bullet could be a little shorter, but it gives a good overview of what it is.
I'm glad they didn't decide to put in a video, because it would probably be boring and the article doesn't really need one. I feel like they could have cut about 500 words from the article and it would have been less boring and no less informative.
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1 comment:
Good critique.
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